Privacy Policy
OVERVIEW
This document was last updated on October 11th, 2019 and is subject to change at any time.
2151 Games LLC (“2151 Games”, “we” or “us”) offer a variety of products and services for game players (“you”, Players, or Users) that will be referred to in this policy as the “Service” or “Services.” When we say “device” we mean any device, including desktop, laptop, PC or Mac computers, smartphones, tablets, or any other device that is used to access the Service. By using the Service, you agree to this Privacy Policy and that we may transfer your data to the United States.
This privacy policy governs our information practices for the Service, which includes any websites, where a link to this policy is provided. It describes how we collect, use, share, and protect information from Players, advertisement recipients, or people browsing our sites (collectively “Users”), when Users interact with or use our Service. This includes when Users:
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Visit 2151 Games websites
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Play games or use applications developed by 2151 Games
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Play games or use applications that participate in a third party Advertisement network
Information Collection
We receive information about Users, their devices, locations, and interactions with the Service primarily in two ways:
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Actively: When Users actively provide us with information. For example, when a player creates an account with 2151 Games, he or she will type in a name, user name, and email address and may be required to provide a date of birth.
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Passively: When our systems automatically collect information about browsers and devices and certain activity within the Service. For example, when players access games that employ 2151 Games Identity, our systems may automatically collect a variety of information, including device name, device fingerprint and other unique identifiers from User devices and/or User game activity.
INFORMATION WE MAY COLLECT OR RECEIVE
Information that you or others actively provide, including:
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Name
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Age or date of birth
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Gender
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Username
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Profile photo
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Email address
Device Information: including digital fingerprint, and various unique identifiers, such as IDFA, Android Ad ID, IDFV, MAC address, when, for example:
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Players access games provided by 2151 Games
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Players receive ads delivered by Third Party Advertisement Networks
Log in information: When you access our Service or products that use an aspect of our Service, we may log a variety of technical information (“Log Info”), including:
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IP Address;
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Device information, including device name and IDs, hardware model, operating system and version, and mobile network information
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Browser information
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Cookie information
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Date/time of access
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Requested page(s)
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Referring page(s)
Player Device information:
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Unique device identifier generated from the device MAC/IMEI/MEID, which we alter to limit the ability to identify the relevant device in the future
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An advertising ID, such as the Apple IDFA or the Android Ad ID
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IP address
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Device manufacturer and model
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The operating system and version running on your system or device
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Browser type
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Language
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The make of the CPU, and number of CPUs present
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The graphics card information, such as type, vendor and driver name, version and graphics API
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Amount of system and video RAM present
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Current screen resolution
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Game versions
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Operating system identifier (e.g., Mac, Windows, etc.)
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A checksum of all the data that gets sent to verify that it did transmit correctly
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App id of the game installed
Other information:
We may obtain additional information about you from third parties such as marketers, partners, researchers, and others. We may combine information that we collect from you with information about you that we obtain from such third parties and information derived from any other subscription, product, or service we provide.
HOW WE USE THE INFORMATION WE COLLECT OR RECEIVE
We primarily use the information we collect to provide, administer and improve our Service and 2151 Games Software. We use your information for the following purposes:
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To create, administer and troubleshoot accounts, products and services we provide
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To provide technical support and respond to inquiries
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To prevent fraud, enforce the relevant terms of service or licenses, and protect Users
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To analyze use of the relevant advertisement, site, game, product, or software; test changes and improvements; to personalize your experiences, and; to identify and suggest connections with other users
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To perform analytics and research aimed at improving the accuracy, effectiveness, usability, or popularity of products and services that 2151 Games provides
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To create and share statistics and reports from within 2151 Games apps
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To enable user-to-user communications
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To link to or combine with other information we have gathered
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To link user devices to account content
SHARING INFORMATION
How we might share the information we collect or receive
Third party service providers: We provide User information to other companies who perform services on 2151 Game’s behalf. For example, we may employ service providers to process payments; host or store our data; deliver email messages or analyze data. We instruct these service providers to use the information only as necessary to provide the services we have requested. Safety, security and compliance with the law: Your information, and the contents of all of your online communications to or within the Service (including without limitation chat text, voice communications, IP addresses and your personal information) may be accessed and monitored as necessary to provide the Service and may be disclosed in the following circumstances:
(i) when we have a good faith belief that we are required to disclose the information in response to legal process (for example, if we receive a court order, search warrant, subpoena, or similar legal process) (ii) to satisfy any applicable laws or regulations (iii) if we believe that the Service is being used in the commission of a crime, including to report such criminal activity or to exchange information with other companies and organizations for the purposes of fraud protection and credit risk reduction (iv) when we have a good faith belief that there is a meaningful risk that poses a threat to the safety of you, another person or the public generally (v) in order to protect the rights or property of 2151 Games, including to enforce the terms and licenses that govern the use of the Services.
Sale or merger: In the event that 2151 Games explores or undergoes a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, we may share or transfer all of your information, including personal information.
Third party products and services
We may permit advertisers and their agents to use cookies or related technologies within the Service to store information on or read information from your browser or device so that they can optimize their advertising campaigns, including to frequency cap and deliver targeted ads. With your consent: We may share your information for other purposes if (i) you direct us to do so or (ii) you consent to such sharing. De-identified and aggregated information: Some of the information we collect does not directly identify you or your device. We may modify other information that can identify you or your device to limit or prevent such identification by de-identifying it or aggregating it. We can share de-identified or aggregated information to any third party without restriction and use it for any purpose.
OUR POLICIES CONCERNING CHILDREN
The Services are intended for general audiences and 2151 Games does not knowingly collect any personal information from children.
If any party becomes aware that a child under the age of 13 has provided us with personal information, they should contact us at support@2151games.com. Some third parties, such as platform providers like the iTunes Store or Google Play may provide age-based ratings on some of the apps developed by Developers. These ratings shall have no bearing on this limitation. Third parties may also provide content categories on some of the Services. These categories shall have no bearing on this limitation.
ACCESSING/UPDATING YOUR INFORMATION
In order for Users to access and update their information, please contact us at support@2151games.com. Access requests for players of 2151 Games games may require verification of the identity of the individual making the request.
YOUR CHOICES ABOUT 2151 GAME’S COLLECTION AND USE OF YOUR INFORMATION
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You always have the option to refrain from using the Service or to discontinue using the Service if you do not want information collected about you.
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You can choose to use the Service in a manner that limits the data we collect. For instance, you can neglect to provide a profile image and instead opt for the default.
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You can access and update your information as described in the Accessing/Updating your information section (above)
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You can opt out of communications like email, by following the instructions in any marketing message you receive. However, we reserve the right to send a message confirming your opt out whether it applies to email or sms messages; Users who opt-out of marketing messages may still receive administrative, relationship, or transactional messages (for example, we might send a notice about changes to our Terms of Service or meaningful changes to the functionality of a product or service).
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We use Google Analytics to understand how our sites are used and to improve experiences within the Service. If you want to know more about how Google Analytics works or to exercise choice in regard to the data collected by it please visit http://www.google.com/policies/privacy/partners/. In order to control the collection of data for analytical purposes by Google, you may install the Google Analytics Opt-out Browser Add-On.
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Account Deletion: Users must contact support@2151games.com.
SAFEGUARDS
We employ commercially reasonable measures to safeguard the collection, transmission and storage of the information we collect. These measures vary based on the sensitivity of the information that we collect, process and store and the current state of technology. Please note that no system can be guaranteed to be 100% secure. Therefore, while we strive to employ reasonable protections for your information that are appropriate to its sensitivity, we cannot guarantee or warrant the security of the information you share with us and we cannot be responsible for the theft, destruction, loss or inadvertent disclosure of your information.
CHANGES TO THIS PRIVACY POLICY
We reserve the right to change our practices and this policy at any time. We may also send an email or provide notice within some or all of our offerings when this policy changes. We encourage you to check this page regularly so that you know what our current practices are.
CALIFORNIA PRIVACY RIGHTS
Sharing with third parties for direct marketing purposes: California residents have the right to request the identity of any third parties to whom the resident’s personal information was shared, if such sharing was to enable the third party’s direct marketing efforts. If you are a California resident and wish to make such a request, please submit your request to support@2151games.com. OR to opt out of having your personal information shared with third parties for their direct marketing purposes, please email us at support@2151games.com.
LINKS TO SITES AND SERVICE OPERATED BY OTHERS
The Service may contain links to other sites, applications and services. Because 2151 Games does not operate those other sites, applications and services, we can’t take responsibility for the privacy practices of the entities that operate them. We recommend that you consistently check privacy policies to understand an operator’s practices.
CONTACT US:
COOKIE POLICY
What are cookies?
Cookies are pieces of data that sites and services you use or visit can set on your browser or device and they can typically be read on future visits to learn more about the user and to personalize an experience, including the ads that are displayed to the user. “Cookies” is also a term that may be used to refer to a range of technologies that help an operator identify users and devices, which in turn can help personalize an experience, prevent fraud, store preferences, and speed up delivery of content.
How does 2151 Games use cookies?
2151 Games may employ cookies and related technologies described below for a variety of purposes, including:
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to learn more about how our products and services are used and similar analytical purposes
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to understand how users interact with our ads
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to understand how to improve performance
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to prevent fraud
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to customize our products and services with more relevant content
For example, we might use a web beacon to learn whether an email message was opened or we might store preferences in a flash cookie.
What types of cookies and other technologies does 2151 Games use?
As described below 2151 Games employs a number of technologies to provide and improve Services. When you use the Service you consent to our use of these technologies, but you are welcome to exercise the choices described below.
Browser cookies: 2151 Games uses browser cookies. Most major browser companies offer tools or settings for users that do not want cookies set or read on their devices. Please visit your browser’s settings or privacy settings pages. Cookiepedia provides information about cookies generally and browser controls to manage them.
Device IDs and digital fingerprinting: The Service may use one or more of a variety of unique identifiers to recognize users and their devices, including MAC Address, IDFA, Android Ad ID, and digital fingerprint, which may be comprised of several types of data, including device name, applications installed on the device, and browser characteristics. NOTE: 2151 Games may also generate and assign a user ID when you access or use one of its products or services.
What are my privacy choices for advertising?
Advertising helps to defray certain costs of providing Services, especially costs that are incurred by 2151 Games but not recovered from users. Thus, you may not have a choice to prevent advertisements from being presented when using the Services; however, you do have choices to limit personalized advertisements that are tailored to your interests.
If 2151 Games delivers personalized advertising, 2151 Games will provide notice and offer an opportunity to opt-out of such personalized advertisements.
2151 Games uses Google to provide advertising through the Services and on third party websites. We may use the following features based on Google Analytics for Display Advertising: Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager integration, and Google Analytics Demographics and Interest Reporting. To opt-out of Google Analytics for Display Advertising or customize Google Display Network ads, you can visit the Google Ads Settings page.
More choices regarding browser cookies and beacons and other tracking technologies
There are several browser plugins available to users that want to be better informed about and have more control over the use of cookies and related technologies on their devices. Some popular ones are Ghostery, Abine and PrivacyFix.